Our vision is Leading the World in Sustainable Tourism - Toitū te taiao, toitū te tāpoi. E kōkiri ana e Aotearoa. To deliver on this, we must achieve ambitious economic goals while sharing the overwhelming benefits with supportive communities, contributing to restoring, protecting and enhancing our natural environment, and continuing to be a high quality destination of choice for domestic and international visitors.
The TSC was developed by Tourism Industry Aotearoa, the voice of New Zealand's tourism industry. We are inviting every New Zealand tourism business to join us on this sustainability journey. Sign up now to the Tourism Sustainability Commitment and work towards twelve Commitments across the four elements of tourism sustainability: Economic, Visitor, Community and Environment.
Together we can create a truly sustainable tourism industry that makes a positive and enduring contribution to Aotearoa New Zealand.